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Chatbots vs Humans - Who wins the battle for consumer preference
Posted By BoaCompra on Feb, 20th 2019

Chatbots vs Humans: Who wins the battle for consumer preference?

Although efficiency and precision are highly valued by the 21st century fast-paced, technology-driven consumer, the truth is we haven´t grown past being human. In the battle of chatbots vs human client support, mankind is still ahead.

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The Internet in Latin America
Posted By BoaCompra on Feb, 06th 2019

The Internet in Latin America

When analyzing Latin America from an e-commerce perspective, it is vital to have a clear statistical notion of the presence, speed and growth of the internet in the region. The growth of internet usage equates to reassurance for e-commerce merchants.

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Do you want to be successful in LATAM - Build a trust relationship with your clients
Posted By BoaCompra on Jan, 30th 2019

Do you want to be successful in LATAM? Build a trust relationship with your clients

Although online sales in the LATAM market are expected to increase 19% in the next five years, consumer trust is still an issue that needs to be addressed. What can companies do to promote a healthier relationship with the public they are trying to reach?

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Currency and Price Localization - Adapting to a Global Marketplace
Posted By BoaCompra on Jan, 23th 2019

Currency and Price Localization: Adapting to a Global Marketplace

Localization is the key when thinking of establishing a global identity. Adapting to the currency and pricing of a market causes a product or service to resonate with the intended audience and meets their requirements.

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Why the localization of your video games can boost sales in LATAM
Posted By BoaCompra on Jan, 16th 2019

Why the localization of your video games can boost sales in LATAM

The video game market is a booming business, however there is still room for improvement. Learn more about why localization can help boost your global sales and gain a competitive advantage over other companies within the gaming industry.

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Purchases on international websites grow 43 percent in Argentina
Posted By BoaCompra on Jan, 09th 2019

Purchases on international websites grow 43% in Argentina

A blooming e-commerce growth that reaches two digits and a considerable gross domestic product (GDP) are building a promising scenario for international merchants in the country.

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What is the busiest season for e-commerce in Brazil - Black Friday or Christmas
Posted By BoaCompra on Dec, 20th 2018

What is the busiest season for e-commerce in Brazil: Black Friday or Christmas?

A curious fact about both commercial dates is that the very same online consumer buys on both dates, but with different purposes. Personal purchases with discounts are more common during Black Friday, while general gifts are bought at Christmas.

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Differences in payment preferences between Physical Commerce and e-Commerce in Brazil
Posted By BoaCompra on Dec, 05th 2018

Differences in payment preferences between Physical Commerce and e-Commerce in Brazil

Due to the sheer size of Brazil, Brazilian consumers' profiles may change according to where and how they buy. The preference for cash, local credit cards or boletos will also depend on if the purchase is made in a physical store or online.

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How can your checkout impact on your global business
Posted By BoaCompra on Nov, 29th 2018

How can your checkout impact on your global business?

When you think about expanding your business to a global level, you must always consider the localization of your international platform and the optimization of your checkout in order to turn online visitors into paying customers.

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Why reaching the unbanked in Mexico will boost your e-commerce business
Posted By BoaCompra on Nov, 22th 2018

Why reaching the unbanked in Mexico will boost your e-commerce business

How can it be possible to register growth in an e-commerce where financial inclusion and banked consumers reach only 36.9% of the population? Local payments and corner stores with alternative payment options are the answer.

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How gamers are spending money in Brazil Mexico Turkey and Argentina
Posted By BoaCompra on Nov, 15th 2018

How gamers are spending money in Brazil, Mexico, Turkey and Argentina

New market segments such as esports, gaming video content and virtual reality are gaining ground throughout the world. They keep growing, albeit in different ways, as can be noticed in countries such as Brazil, Mexico, Turkey and Argentina.

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How Brazilian customers buy on international e-commerce sites
Posted By BoaCompra on Nov, 08th 2018

How Brazilian customers buy on international e-commerce sites

Learning the preferences of 55.2 million online customers is the key to reaching the 4th largest internet market in the world and increase your e-commerce sales.

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How Cross-Border Marketing can help your expansion in LATAM
Posted By BoaCompra on Oct, 24th 2018

How Cross-Border Marketing can help your expansion in LATAM

Organic content or paid campaigns are important for your marketing strategy. However, introducing a consolidated product or service to global markets and different cultures is often one of the biggest difficulties that companies face around the world.

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Infographic - Overview of e-Commerce in Brazil
Posted By BoaCompra on Oct, 18th 2018

Infographic: Overview of e-Commerce in Brazil

If your company is planning to access the Brazilian e-commerce market, you will need to grasp an overall understanding of its unique components and trends. This infographic can help you prepare for your international business expansion.

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LATAM - How to expand your business in online games by Smilegate
Posted By BoaCompra on Sep, 27th 2018

LATAM: How to expand your business in online games by Smilegate

Booming economies and great perspectives in LATAM´s e-commerce can seduce any international merchant, but how to overcome this fragmented market and increase sales? Smilegate, the multinational game developer, shares some thoughts about this issue.

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E-commerce - Humanization in Online Customer Service
Posted By BoaCompra on Sep, 20th 2018

E-commerce: Humanization in Online Customer Service

Fast paced market, short deadlines and a demand for precision is the scenario where e-commerce grows vertiginously. Don't forget, however, that your client is human, and he/she needs to relate to people in your online customer service.

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The Benefits of Localized Marketing Strategy
Posted By BoaCompra on Aug, 30th 2018

The Benefits of Localized Marketing Strategy

The benefits of localizing your digital business are countless and the tools to implement it into your company’s marketing strategy are efficient. Learn why adapting content leads to more global sales and a healthier relationship with your customer.

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B2B Events - A Powerful Tool for Business
Posted By BoaCompra on Aug, 14th 2018

B2B Events - A Powerful Tool for Business

By Daniele Godoi, Product Marketing

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Challenges for online games in LATAM - Level Ups perspective
Posted By BoaCompra on Jul, 18th 2018

Challenges for online games in LATAM: Level Up´s perspective

Now that local infrastructure supports and enables the growth of the gaming market, the challenges in Latin America have changed. Learn about how this specific market can expand its business and attract even more players from Level Up’s perspective.

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Payments - Dealing with fragmentation in LATAM
Posted By BoaCompra on Jul, 03th 2018

Payments: Dealing with fragmentation in LATAM

Learning about LATAM´s particularities and shopping preferences is the key for success, but how to reach such a fragmented market? Our Managing Director, Alain Delcourt, shares some thoughts about his experience at BoaCompra.

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Argentina and the new tax legislation VAT
Posted By BoaCompra on Jun, 26th 2018

Argentina and the new tax legislation (VAT)

Starting June 27th 2018, a number of non-residents supplying digital services for Argentine consumers will be subjected to a 21% tax.

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Summer Steam Sale 2018 is around the corner
Posted By BoaCompra on Jun, 15th 2018

Summer Steam Sale 2018 is around the corner

Steep discounts, daily deals and flash sales stir online games market in a week-long event. For most gamers all over the world, Steam Sale is more expected than Christmas or Black Friday.

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Colombia soon to be the fourth largest e-commerce in LATAM
Posted By BoaCompra on Jun, 08th 2018

Colombia soon to be the fourth largest e-commerce in LATAM

Internet connectivity and the increase of banking accounts among Colombians must boost online retail in the country in 64% until 2022.

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Why should your e-commerce company care about GDPR?
Posted By BoaCompra on May, 08th 2018

Why should your e-commerce company care about GDPR?

Among regulations and strict laws, a fine of ?20 million (or 4% of the company?s annual turnover) can be applied for any business that don?t respect the new GDPR. If your e-commerce has any connection with European shoppers, this article is for you!

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Ecommerce business in Peru grew 198 in the last two years
Posted By BoaCompra on Apr, 24th 2018

E-commerce business in Peru grew 198% in the last two years

According to the Peruvian Chamber of Electronic Commerce (Cámara Peruana de Comercio Electrónico - Capece), the exponential increase represented sales of US$ 2,800 billion in 2016.

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Uruguay shakes ecommerce market and attracts more business
Posted By BoaCompra on Apr, 16th 2018

Uruguay shakes the ecommerce market and attracts more business

With 2.6 million people with internet access, e-commerce is still at an early age in a country with a steady growth in the last years. Some online stores showed an annual growth rate of 30% to 50%.

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Portugal - online population could reach 9 million internet users by 2020
Posted By BoaCompra on Mar, 14th 2018

Portugal: Online population could reach 9 million internet users by 2020

According to the report by Ecommerce Europe, digital shops increased 13.3% in 2014 (representing 2.9 billion euros) and this number doubled in 2016 as Portuguese ecommerce reached a value of 4.2 billion euros made by 3.4 million online users.

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Mexico - Latin Americas prodigy with the fastest ecommerce growth
Posted By BoaCompra on Mar, 23th 2018

Mexico: Latin America´s prodigy with the fastest ecommerce growth

The second largest market for e-commerce in Latam, right after Brazil, can reach $11 billion in e-commerce sales in 2018 alone. According to the Business Insider, it is also expected to register a growth of 15.6% by 2019.

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Why Turkey is the new ecommerce hotspot?
Posted By BoaCompra on Feb, 16th 2018

Why Turkey is the new ecommerce hotspot?

Turkey is not charming only by its secular culture and gorgeous landscapes.

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Digital Market - Argentina expects a growth of 24% until 2021
Posted By BoaCompra on Dec, 28th 2017

Digital Market - Argentina expects a growth of 24% until 2021

New government and a more open approach to business create conditions for optimism in the future of Argentina

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Chile Impresses by the Number of Online Users and the Demand for Digital Services
Posted By BoaCompra on Dec, 11th 2017

Chile Impresses by the Number of Online Users and the Demand for Digital Services

Chile has a dynamic economy and where foreign trade is an important driver dominated by the industrial and service sectors that represent more than 96% of the GDP

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About us

Established in 2004, BoaCompra enables merchants to easily access emerging markets through true, local payment methods.

Contacts

São Paulo, Brazil
Marketing Team
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