Any international e-commerce business knows that not only language, but also price, currency and payment localization is key to success in a new market. We look at how payment aggregators can take the hassle out of this complex task.
Digital banks and neobanks are the new fintech trend in the Latin American market. Through their online and mobile services, they leverage e-commerce in the LATAM markets and help to bring unbanked consumers into the formal economy.
For four days in November, Mexico experiences one of the most popular shopping events of the year: El Buen Fin. The phenomenon is scooping revenues from other special dates and is also spreading to Mexico’s e-commerce.
Our free white paper looks in depth at the cultural, logistical and financial information you need to expand your business into Brazil, Mexico or Chile.
It costs seven times as much to get a new customer as it does to retain an old one. Streamlining and localizing your checkout process may be the single easiest way to keep Latin American consumers returning to your business.
According to Blacksip, e-commerce has grown 17.9% in 2018 in Mexico. The Mexican Association of Online Retailers notes that 38% of Mexican e-commerce shoppers make weekly purchases. We look at these figures and the best ways to capitalize on it.
As LATAM investment is being strategically placed in communication services and technology, and e-commerce is an indisputable business opportunity, to have an overview of the consumers? web browsing preferences is relevant to reach them in a better way.
If you are interested in expanding into Latin America, it is essential to understand the alternative payment choices that can be provided in a region with such wide economic diversity, different currencies and different purchasing habits.
Online merchants looking to enter different e-commerce markets around the world must ensure their business is equipped to cater to the country’s audience. Making the transaction process as easy as possible for customers can help optimize revenues online.
Special shopping dates are a perfect opportunity to increase sales and to make your brand better known in your target markets. Although most countries around the world share a good number of these dates, do you know which ones are specific to LATAM?